Meet CC

CC Holland is the founder and CCO (chief content officer) of C Squared Media.

 

CC has led content strategy, content marketing, and brand content projects for clients ranging from start-ups to Fortune 100 companies.

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She started her professional life as a print journalist and has worked with a variety of notable magazines and newspapers, including the Los Angeles Times and the San Francisco Chronicle, as both a reporter and editor.

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She also has deep experience and expertise in marketing communications, brand development, social media, web content strategy, and user experience. Her in-house management experience includes serving as a managing editor at CNET Networks, director of content strategy at WebEx, SVP for brand marketing and digital media at Pacific Union, and senior director of content strategy at Intapp.

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CC earned a journalism degree from the University of Massachusetts at Amherst and is a member of several professional organizations, including the Society for New Communications Research and the International Association of Business Communicators.

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When CC isn't knee-deep in content strategy, planning, and development, you’ll probably find her on the pickleball courts, hanging out with her family, or with her nose stuck in her Kindle.

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